Marketing is one of the most utilizes ways for QR codes. Most companies now use QR codes for promotions, connecting the digital and offline world and for many other creatives uses.
Using a QR code doesn’t have to be boring or predictable. You can create promo campaigns in an easy and fun way and distribute coupons and instant codes among your customers, even from your product’s packaging.
Another great way to connect people from the offline world to the online one is by adding QR codes to printed media. This way, with a simple scan, they will quickly follow you online.
Use codes to link to your book trailer, special gluten free menu, your podcast or even your video blog. You can place your QR codes in your product’s packaging, wine bottles, milk cartons, even in your pizza delivery box and anything you can think of! There are multiple ways to use QR codes for marketing. Just make sure to have a strategy before you start creating QR codes. Having a defined strategy can help you succeed and accomplish goals. Measure those goals within the QR code generator analytics and download reports everytime you need them to track performance and outline new milestones.
Always remember to add value and make explicit calls to action, so your customers and audience know what you want from them and what they can expect from following you to the digital world.