Certified Online SEO Training


Online SEO Training

 

Search Engine Optimization is a process of driving traffic to website from search engines. We conduct Online SEO training with major goal of providing in depth knowledge to help you implement the SEO tactics in Real-Time.

 

 

Online SEO Training Syllabus

 

Internet & Search Engine Basics

What is Internet Marketing ?

Importance of Internet Marketing

Types of Internet Marketing Methods

How the search engine works ?

Understanding the SERP

Using Search Operators

Google Search Engine Architecture

Google Algorithm Updates

Page Rank Technology

Panda, Penguin and Humming Bird Update and its 

 

Google WebMasters Tools

 

Adding a Site and Verification Process

Basic Settings

Geographic Settings

Search Queries Analysis

Backlink Analysis

Internal Link Analysis

Site Links

Crawl Errors

Google Fetch

Blocking the Crawler and blocked pages

Sitemaps

Remove URLS from index

HTML Suggestions

 

Keywords Research and Analysis

 

Introduction to Keyword Research

Business Analysis

Types of Keywords

Keyword Research 

Keywords Analysis Tools

Competition Analysis

Preparing a Keyword List for Project

Localized Keywords Research

 

On-Page Optimization (Onsite)

Basics of Website Designing / Development.

Analysis of website for content, design and code.

Domain names and Exact match domain concept.

Filename Optimization

Title Tag Optimization

Meta Tags Optimization

Headers Optimization

SEO Content Writing

Page Speed Optimization Tool

Anchor Links Optimization

Internal Link Strategy

Image Tag Optimization

Footer Optimization

Creating Sitemap

URL Redirecting Techniques (301, 302)

Robot.txt File

Google SEO Guidelines

 

Off-Page Optimization (Offsite)

Introduction to Offsite Optimization

Linking Building Methodology

Directory Submissions for SEO

Social Bookmarking

Local Business Listing (Local SEO)

Classifieds Posting

Forum Signatures and Commenting

Blogging Concepts

Press Release Submission

Article Submissions

Video Submissions

Social Media Optimization Techniques (Basics)

Tracking the Links and Page Rank

Avoiding Spam Links

 

Reports and Management

Website Position Analysis

Introduction to Google Analytics

Installing Google Analytics

Basics of Google Analytics

Visitors Reports

Geographic Reports

Traffic Sources Reports

Keywords Reports

Goals and Conversions

 

Google Adsense

 

Blogger or WordPress Site Design

 

Live Project